Nigerian households shopping for a new refrigerator or freezer can now get free groceries with their purchase, as LG Electronics partners with Golden Penny on a promotion called “Fill Up,” starting October 19, 2026.
Under the offer, every customer who buys an eligible LG model at any Fouani showroom nationwide is guaranteed a Golden Penny goodies bundle at no extra cost. The size of the bundle depends on the type of appliance purchased. The promotion comes as families prepare for the festive season.
Buyers of the LG GC-L22FFQPB or GC-X24FFCAB Side-by-Side Refrigerator will receive the MAXI Box. Those who purchase the LG GN-B392PLGB, GN-B202SQIR, GC-F411ELDM or GN-Y331SLSR Top-Freezer and One door Refrigerators will get the MIDI Box, while customers who buy the LG GCF-B205BQCF or GCF-B255BQCF Chest Freezer will receive the MINI Box.
The campaign brings together two brands that are familiar in Nigerian homes, pairing LG’s home appliances with Golden Penny’s food products to give consumers added value across different household needs.
Oktae Kim, General Manager, Home Appliances Solutions, LG Electronics Nigeria, said the initiative reflects the company’s commitment to delivering value that goes beyond the products customers buy.
“At LG, we believe the products people welcome into their homes should go beyond functionality. They should bring greater convenience, comfort, and value to everyday living. This partnership with Golden Penny is one of the ways we bring that belief to life. We want our customers to enjoy the benefits of our innovative refrigerators and freezers while receiving something extra for their households. With the Fill Up campaign, every eligible purchase comes with a guaranteed bundle of Golden Penny goodies. It is our way of appreciating our customers and making their choice of LG even more rewarding,” he said.
Kim added that the collaboration unites two brands with a shared place in consumers’ daily lives.
“Our customers are at the heart of what we do, and we are always looking for thoughtful ways to give them more value. As families plan their meals, prepare for celebrations and make their homes more comfortable this festive season, we are delighted to offer an added benefit that they can enjoy. We encourage consumers in Lagos to visit participating Fouani showrooms, explore the selected LG models and take advantage of the campaign before it ends,” he said.
According to the company, LG refrigerators and freezers are built to help families store food, organise their kitchens and enjoy greater convenience. Through its “Life’s Good” philosophy, LG says it continues to focus on innovations that make a practical difference in people’s lives.
The Fill Up campaign, the company said, reinforces this consumer-first approach by turning an appliance purchase into a chance to enjoy more value at home. The offer is valid while stock lasts.
With technology and everyday goodness coming together, the message to consumers is simple: upgrade your home, enjoy the freshness and convenience of LG, and let a little more goodness fill your home.
